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52 Fantastic Nascar Demographics - BrandonGaille.com

    https://brandongaille.com/52-fantastic-nascar-demographics/#:~:text=1%20in%202%20people%20who%20watch%20NASCAR%20on,%2420k%20every%20year%20from%20the%20work%20they%20do.
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33 Performance Racing Industry Statistics and Trends

    https://brandongaille.com/33-performance-racing-industry-statistics-and-trends/
    Another 33% of customers are between the ages of 40-49. (Performance Racing Industry Magazine) #3. 59% of industry professionals say that their newest customers directly compare in age to their current clientele. About 1 in 3 people say that their new customers are younger than their average customer.

Motorsports Demographics - Casey Neal Racing

    http://www.caseynealracing.com/demographics.htm
    Motorsports Demographics. (as applied to road racing - open wheeled formula cars or sports cars) Corporate partners who join the team and grow along with Casey as he moves up the Motorsports ladder would realize enormous exposure to a market as large as any in the world to promote their products or services. There are also opportunities to provide on sight displays …

52 Fantastic Nascar Demographics - BrandonGaille.com

    https://brandongaille.com/52-fantastic-nascar-demographics/
    The average NASCAR fan is almost 2x more likely to be over 45 than under 29. African-Americans are 27% less likely and Hispanics are 20% …

MOTORSPORTS ADVERTISING SCCA MARKET DEMOGRAPHICS

    http://www.ritchieracing.com/demographic.htm
    The Sports Car Club of America is this country's premier road racing organization! With classes of cars ranging from exotic racers to those found in your driveway, you can bet that your customers will identify with SCCA Club Racing. SCCA MARKET DEMOGRAPHICS. The over 54,000 members of the SCCA are in themselves a valuable market.

F1 - Statistics & Facts | Statista

    https://www.statista.com/topics/3899/motor-sports/
    The Formula One Group's revenue rose from 1.78 billion U.S. dollars in 2017 to over two billion U.S. dollars in 2019. During the same year, Formula One teams split a pot of over one billion U.S ...

Drag Racing Demographics

    https://www.botelerracing.com/Drag_Racing_Demographics.html
    Boteler Racing Operations P.O. Box 642 Westminster, MD 21158-0642 Phone: (410) 876-6851 [email protected]

Automotive Trends: New Car Buyer Demographics 2022

    https://hedgescompany.com/blog/2019/01/new-car-buyer-demographics-2019/
    A new car buyer, according to the National Automobile Dealers Association (NADA) in 2015, earned about $80,000 per year. EV owner demographics. A study by the University of California-Davis showed that in California, people with income over $150,000 per year purchase a third of electric vehicles (EVs) and plug-in hybrid electric vehicles (PHEVs). People with household …

Race Track Marketing: Think Mindset, Not Demographics

    http://www.dirtymouthcommunications.com/race-track-marketing-think-mindset-not-demographics/
    Traditionally, that ideal customer profile is created around a set of demographics which might include age, gender, location, income level, race, religion, marital status, etc. This is a set of facts that we used to employ to figure out what type of person is most likely to buy Widget X or hire Service Provider Y.

NASCAR FAN BASE DEMOGRAPHICS - Brent Sherman

    http://brentsherman.com/PDFS/NASCAR.pdf
    NASCAR FAN BASE DEMOGRAPHICS . GENDER DISTRIBUTION The NASCAR fan base is 63% male, 37% female. Gender NASCAR Fans Male 63% Female 37% . AGE DISTRIBUTION NASCAR fans are just as likely as the U.S. population to be 18-44 (98 index vs. U.S population). Age U.S. Population NASCAR Fans Index NASCAR Fans vs. U.S. Population

Racing Player Consumer Insights: Demographics, Gaming

    https://newzoo.com/insights/articles/racing-player-consumer-insights-demographics-gaming-preferences-behavior-brand-attitudes-and-more/
    As you can see above, our Consumer Insights data shows that racing players tend to skew younger and male. In fact, 59% of racing players are male (vs. 51% of all gamers) and 25% are age 10-20 (vs. 19% of all gamers). Despite skewing younger, 36% of racing players are high-earners, which is far higher than the average for all gamers. But how can brands and publishers …

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